Sep 10, 2017 Posted by vieews in Social Media

Get ready for a highly-anticipated shopping party today brought to you by Lux Nigeria & Maju. Lux, a popular soap brand by Unilever operating in Nigeria for years, teams up with the epitome of African Luxury fashion brand, Maju for a campaign aimed at ‘encouraging women all over to cultivate a lifestyle of confidence, where they look and feel good in their own skins and in their clothes too’.

The Lux by MAJU campaign dropped about a week ago, and we were there for every gorgeous bit of the campaign showcasing the best of African Fashion with a lot of luxe.

The campaign features a summer campaign said to be inspired by the five variants of the Lux beauty soap range. The five soap variations can be found highlighted in the presentation of the ‘style, texture, cut and fit of each piece in the collection’, inspired by the modern contemporary woman

Event details:

You’re officially invited to the @houseofluxng & @shopmaju

Shopping Party on Sunday from 2pm 
Location: Tickle Bay, Lekki (Between 3rd & 4th Roundabout), Lagos, Nigeria 

Take a sneak peek at the highlights from the campaign with 5 influencers breaking barriers in the beaty & fashion industry chosen to front the campaign.

 

The Lux by MAJU campaign – When beauty meets Fashion The Lux by Maju Campaign is inspired by the five variants of the Lux beauty soap range. Each soap variant is inspired by a personality which the 5 influencers we have chosen embody. The ladies have made great strides in the beauty industry and their impeccable sense of style hasn’t gone unnoticed in the fashion world. Beauty blogger Ezinne Alfa of @beautyinlagos personalises ‘Wake me up’ personality. She is your down to earth best friend in your head who always gives the inside scoop on where to get the best beauty services & products in Nigeria. Lifestyle blogger and beauty entrepreneur Kehinde Smith of @myextensionz_ng covers the ‘Soft Caress’ personality. She is a bold and daring entrepreneur who isn’t afraid to go after what she wants. Beauty influencer and Youtuber Dimma Umeh of @DimmaUmeh is our ‘Soft Touch’ personality. She is the most pleasant person you’d meet, reserved and shy, but there's a very honest and open side to her which comes out in her videos and tutorials online. Make up artist and lifestyle blogger Dodos Uvieghara of @iamdodos is our ‘velvet touch’ personality. She is very fashionable, cheerful and loves the finer things in life. She is a woman who loves to be pampered and will smile while at it. Beauty Queen turned Aviator Powede Lawrence is our ‘Shake me up’ personality. She is fun loving, very adventurous and lives her life fearlessly! The Lux MAJU edit will be available for purchase on the 10th of September, 2017 at Tickle Bay, Lekki, from 2pm. For more information, visit www.ShopMaju.com Credits Photographer: Anny Robert @anny_robert Muses: Kehinde Smith (@kehinde_smith), Dodos Uvieghara (@iamdodos), Ezinne Alfa (@beautyinlagos), Powede Lawrence (@powedelawrence), Dimma Umeh (@dimmaumeh) Make Up: D'artiste by Dodos @dbdbeautystudio Styling: The Moashy Company @moashystyling Creative & Art Direction: Anny Robert @anny_robert & Victor Kalu for @greywoulfe Campaign strategist and PR: Style Me Africa @smaonline.co Video: Grey Woulfe @greywoulfe Brands: @ShopMaju & @HouseofLuxNG Location: Tickle Bay Lekki Lagos @ticklebay

A post shared by Maju (@shopmaju) on

 

Beauty blogger Ezinne Alfa of @beautyinlagos personalises ‘Wake me up’ personality. She is your down to earth best friend in your head who always gives the inside scoop on where to get the best beauty services & products in Nigeria. Credits Photographer: Anny Robert @anny_robert Muses: Kehinde Smith (@kehinde_smith), Dodos Uvieghara (@iamdodos), Ezinne Alfa (@beautyinlagos), Powede Lawrence (@powedelawrence), Dimma Umeh (@dimmaumeh) Make Up: D'artiste by Dodos @dbdbeautystudio Styling: The Moashy Company @moashystyling Creative & Art Direction: Anny Robert @anny_robert & Victor Kalu for @greywoulfe Campaign strategist and PR: Style Me Africa @smaonline.co Video: Grey Woulfe @greywoulfe Brands: @ShopMaju & @HouseofLuxNG Location: Tickle Bay Lekki Lagos @ticklebay

A post shared by Maju (@shopmaju) on

 

Lifestyle blogger and beauty entrepreneur Kehinde Smith of @myextensionz_ng covers the ‘Soft Caress’ personality. She is a bold and daring entrepreneur who isn’t afraid to go after what she wants. Credits Photographer: Anny Robert @anny_robert Muses: Kehinde Smith (@kehinde_smith), Dodos Uvieghara (@iamdodos), Ezinne Alfa (@beautyinlagos), Powede Lawrence (@powedelawrence), Dimma Umeh (@dimmaumeh) Make Up: D'artiste by Dodos @dbdbeautystudio Styling: The Moashy Company @moashystyling Creative & Art Direction: Anny Robert @anny_robert & Victor Kalu for @greywoulfe Campaign strategist and PR: Style Me Africa @smaonline.co Video: Grey Woulfe @greywoulfe Brands: @ShopMaju & @HouseofLuxNG Location: Tickle Bay Lekki Lagos @ticklebay

A post shared by Maju (@shopmaju) on

 

Beauty influencer and Youtuber Dimma Umeh of @DimmaUmeh is our ‘Soft Touch’ personality. She is the most pleasant person you’d meet, reserved and shy, but there's a very honest and open side to her which comes out in her videos and tutorials online. Credits Photographer: Anny Robert @anny_robert Muses: Kehinde Smith (@kehinde_smith), Dodos Uvieghara (@iamdodos), Ezinne Alfa (@beautyinlagos), Powede Lawrence (@powedelawrence), Dimma Umeh (@dimmaumeh) Make Up: D'artiste by Dodos @dbdbeautystudio Styling: The Moashy Company @moashystyling Creative & Art Direction: Anny Robert @anny_robert & Victor Kalu for @greywoulfe Campaign strategist and PR: Style Me Africa @smaonline.co Video: Grey Woulfe @greywoulfe Brands: @ShopMaju & @HouseofLuxNG Location: Tickle Bay Lekki Lagos @ticklebay

A post shared by Maju (@shopmaju) on

 

Make up artist and lifestyle blogger Dodos Uvieghara of @iamdodos is our ‘velvet touch’ personality. She is very fashionable, cheerful and loves the finer things in life. She is a woman who loves to be pampered and will smile while at it. Credits Photographer: Anny Robert @anny_robert Muses: Kehinde Smith (@kehinde_smith), Dodos Uvieghara (@iamdodos), Ezinne Alfa (@beautyinlagos), Powede Lawrence (@powedelawrence), Dimma Umeh (@dimmaumeh) Make Up: D'artiste by Dodos @dbdbeautystudio Styling: The Moashy Company @moashystyling Creative & Art Direction: Anny Robert @anny_robert & Victor Kalu for @greywoulfe Campaign strategist and PR: Style Me Africa @smaonline.co Video: Grey Woulfe @greywoulfe Brands: @ShopMaju & @HouseofLuxNG Location: Tickle Bay Lekki Lagos @ticklebay

A post shared by Maju (@shopmaju) on

 

 

Shipping worldwide, shop Maju luxury collections: www.shopmaju.com

Lux can be reached: http://www.houseoflux.com.ng

 

 

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